Silver Fern Farms ticks the boxes with Eating Quality System

I confess to a degree of scepticism when I read the press release about the launch of the new Silver Fern Farms retail range of prime beef cuts just launched in New Zealand supermarkets. But my research, admittedly not as comprehensive as I would like, suggests this is a well designed programme which ticks most of the boxes for suppliers, consumers and the company.

Advertisement

Differences more apparent than real

In spite of recent disagreements, most notably between Keith Cooper of Silver Fern Farms and Beef and Lamb NZ, there doesn’t appear to be too much wrong with relationships between meat companies and the industry good organisation representing sheep and beef farmers